The Goal
Generate a highly curated list of exact target contacts from an unqualified attendee list and automate the acquisition process.
The Problem
The conference was expensive, but the attendee list is a mess: competitors, unsuitable contacts, and incorrect email addresses. The sponsorship is wasted.
The Solution
We turn the attendee list from a data graveyard into a goldmine. An AI-powered workflow enriches the data, qualifies, and segments the list.
The Process in Detail
- The attendee list is loaded into an automated workflow (e.g., in Clay).
- The system enriches the data: verified contact details, LinkedIn profiles, company information.
- Each contact is rated and filtered by seniority, company fit (ICP), and CRM status.
- The machine isolates the true gems, turning 1,000 contacts into perhaps 200 highly relevant leads.
- A personalized follow-up process is started for the qualified contacts.
