Inbound Lead Process Playbook

The Goal

Qualify every inbound lead within seconds and trigger an immediate, relevant response to dramatically increase conversion rates.

The Problem

90% of inbound leads are wasted because of slow response times. Manual processes and complex forms destroy valuable potential.

The Solution

We replace your slow, manual process with an AI-powered, real-time qualification machine. Qualified leads immediately trigger a personalized interaction.

The Process in Detail

  1. Radically simplify the lead form - only an email address is required.
  2. A system like Clay enriches the lead the moment the email arrives (company data, position, etc.).
  3. The lead is automatically checked against your ICP, and if it's a match, a personalized action is triggered instantly.